142004 - E-Commerce Manager Plan, direct and coordinate e-marketing strategies and activities, identify and oversee new opportunities on the ground, build and maintain relationships with key customers.
Main Tasks:
Develop e-marketing strategies in consultation with senior management and marketing teams, and devise strategies to improve brand image.
Manage e-commerce teams, oversee the planning and implementation of marketing programs, coordinate the implementation of promotional campaigns, advertising, press releases, brand communications, and other similar activities.
Manage the planning and implementation of e-commerce research, and supervise the collection and analysis of data on consumers, competitors and other factors related to e-commerce business.
Develop policies and procedures for e-commerce teams and supervise their implementation.
Educational Level:
Educational Field:
Wholesale and retail sales
Management and administration
Skills:
Technical skills:
Business management (trade organisation)
E-commerce (business development)
